Honest Comparison for Med Spas & Aesthetic Clinics
360io
Starting price
$500/mo (Team, published)
Real cost with a branded app
Enterprise tier - custom quote (third parties report $30,000-$120,000/yr)
$599/mo
Setup fee
Not published - third parties report separate setup plus Apple and Google developer fees
$0 app development fee
Native iOS + Android app
Private-Labeled App add-on
Included
Vendor branding removed
Not published - ask Moxo in writing
Yes
Practice's brand colors in the app
Not published
Included
White-label domain
Listed under the Scale plan (custom quote)
Included
White-label email + login verification text
Not offered
Patients / clients
Unlimited client users
Unlimited
App Store Under Your Name
Yes
Yes
Android Store Under Your Name
Yes
Yes
Staff seats
Unlimited seats published
CRM included
Not offered — integrate your own
Yes
Built for healthcare
General-purpose, all industries
Yes & BAA signed
Cancellation
12-month, annual commitment
90-day notice, any time
Money-back
Not offered
—
Who owns the app and data
the practice
The practice
What each one actually costs over a year
Setup
Not published
$0
Monthly
Quote only
$599 Max
× 12 months
Third parties report $30,000-$120,000
$7,188
Year one total
Third parties report $30,000-$120,000
$7,188
Three-year total
Third parties report $90,000-$360,000
$21,564
Extra staff seats
Unlimited seats published
Patients
Unlimited
Is 360io cheaper than Moxo?
For a branded patient app, yes. 360io is $599/mo flat with $0 setup - $7,188 in year one, and there is no separate app build fee. Moxo publishes $500/mo for its Team plan, but no published Moxo plan includes a private-labeled mobile app, so that configuration is quote-only. Independent third-party analysis puts Moxo Enterprise deployments at roughly $30,000 to $120,000 per year, plus separate setup and Apple and Google developer fees. Get a written quote from Moxo and compare it to $7,188.
Does Moxo include a white-label mobile app?
Not in any published plan. Moxo offers a Private-Labeled App, but it does not appear in the Team, Scale or Enterprise feature lists on its public pricing page, so it is quote-only and the branding terms are not published - ask Moxo in writing what is and is not removed. With 360io the native iOS and Android app ships under your practice name on Growth at $599/mo, with no vendor branding anywhere in it.
Does 360io charge per user?
Moxo publishes unlimited seats on its Team plan, but a branded mobile app is not included in any published Moxo plan, so that configuration is quote-only.
Is 360io HIPAA-ready?
Yes. 360io is built for healthcare, and we sign a BAA with every practice before go-live. Moxo is a general-purpose client-portal product used across many industries rather than a healthcare-first platform.
Can I use my own domain and send emails from my own brand?
Yes, on Growth, and it's included — your own custom domain, email notifications from your domain, and the login verification code your patients receive can be set to your brand instead of ours. Moxo lists a custom domain under its Scale plan, which is quote-only.
Is 360io a white-label app?
Completely. Your practice name in the App Store and Google Play, your logo, your brand colors, your domain, your emails. The app is listed under your name and you own it. There is no "powered by 360io" anywhere a patient can see.
How long does it take to launch?
About 30 days from signup to a live app in both stores. We handle the store submissions, the branding and the migration of your existing patient data — there's no build work on your side.
What happens if I cancel?
The initial term is 12 months, and you can give 90 days’ notice at any time. Your apps and your data stay yours either way — we don’t hold your patient list hostage.
Is Moxo a good product?
Yes, genuinely. Moxo is a strong, mature client-portal platform with good workflow automation, and it serves finance, legal and professional services well. It just isn't built specifically for medical practices, and getting a fully branded app out of it costs several times what 360io charges. If you're not in healthcare and don't need your own app, Moxo is a reasonable choice.
Last updated: September 2026. Competitor pricing is based on publicly published pricing and independent third-party analysis and may change; verify current pricing with the vendor.
Sources & methodology
Every Moxo figure on this page comes from Moxo’s own published pricing or from independent third-party analysis, linked below. We do not publish confidential pricing from any Moxo customer. Moxo does not publish pricing for its branded mobile app, so figures for that configuration are third-party estimates, not quotes - ask Moxo for a written quote before deciding.
360io is not affiliated with, endorsed by, or sponsored by Moxo. Moxo is a trademark of Moxo, Inc. Pricing and features change; verify current terms directly with the vendor. If you believe anything on this page is inaccurate, email [email protected] and we will correct it.